The more advertising dollars you can see where this is going
Cannes Lions Speech on Online Shaming
canada goose parka uk Monica Lewinsky is back in the spotlight, this time as an activist working to end cyberbullying and online shaming. canada goose parka uk
Almost two decades after she was thrust into international infamy for her affair with then President Bill Clinton, Lewinsky has emerged as Canada Goose Online a fierce advocate for victims of online shaming, arguing that her experience as a 22 year old intern made her zero of online internet shaming, perhaps the earliest example of what internet shame can do to someone life.
canada goose kensington parka uk In a series of Canada Goose sale articles and speeches, including a TED Talk earlier this year, Lewinsky says that we all need to work together to create what she canada goose clearance calls a society. On Thursday, Lewinsky delivered canada goose store the Ogilvy Inspire speech at the Cannes Lions advertising festival on the relationship between the media and public shaming, and what advertising can do about it. canada goose kensington parka uk
canada goose outlet black friday Here are extensive excerpts from her remarks, provided exclusively to TIME: canada goose outlet black friday
If you were a brand, what brand would you be?
That a question I was asked in an interview. A Canada Goose online job interview, just a few years ago. Let me tell you, when you Monica Lewinsky, that a loaded fcking question.
All of you here today touch marketing and advertising with successful, established and respected companies. You are familiar with what it means to shepherd, nurture, shape and grow your brand and, while unfortunate, it is likely that canada goose factory sale at one point or another you have been at the center canada goose clearance sale of a crisis when your brand narrative ran away from you.
canada goose outlet canada goose outlet price But, can you imagine what that is canada goose uk shop like when the brand, is you? You. Personally. Your likeness. Your name. Your values. Your history. Your soul. canada goose outlet price
That what happened Canada Goose Jackets to me in 1998.
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canada goose outlet los angeles This shift, has created what Professor Nicolaus Mills calls a Culture of Humiliation. And in this Culture of Humiliation, there is another kind of price tag attached to public shaming. The price does not measure the cost to the victim which Tyler [Clementi] and too many others have paid,but rather, the price measures the profit of those who prey on them. canada goose outlet los angeles
This violation of others is raw material efficiently and ruthlessly mined, Canada Goose Outlet packaged, and sold cheap canada goose uk at a profit. Whether tallied in dollars, clicks, likes or just the perverse thrill of exposure marketplace has emerged where shame is a commodity. Public humiliation an industry. How is the money made? Clicks.
The more shame, the canada goose uk outlet more clicks; the more clicks, the more advertising dollars. The more advertising dollars you can see where this is going the more of what buy canada goose jacket sells shame.
canada goose jacket outlet Of course, this is not an indictment of advertising dollars. Nothing wrong with advertising dollars and everyone in the room can agree on that! canada goose jacket outlet
But I believe we can also agree that there are boundaries where profit halts and social responsibility steps in.
canada goose outlet in usa Now, we in a dangerous cycle: the more we click on this kind of gossip, the more numb we get to the human lives behind it and the buy canada goose jacket cheap more numb we get, the more Canada Goose Coats On Sale we click. canada goose outlet in usa
All the while, someone is making money off the back of another suffering.
canada goose outlet location Political commentator Sally Kohn pointed out in a Ted talk on clickbait, that because of online algorithms, we are now co creating our content by clicking behavior. As she said, are the editors of the new media. Clicking is a public act. I would argue, a moral act, too. We don stop to think that with a click on clickbait, we are entering the online Coliseum. canada goose outlet location
Building a more compassionate society is going to be a bilateral exercise between individuals and the brands that represent their aspirations, their values and their truths. People make brands. If people are compassionate, brands will be compassionate in return.
https://www.winterdownparkas.com We can lead one another to a more compassionate, more empathic place. We can help change behavior. We can all learn from our mistakes and be more resilient. And we can together make a society where the sometimes distancing effect of technology doesn remove our fundamental humanity.
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